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TelecommunicationsAgentic AIGenAI Studio

Scaling Agent Deployment with GenAI Studio

OBZ's enterprise-grade GenAI Studio enabled business teams to design, launch, and govern 50+ AI flows across voice and chat, without heavy engineering effort.

Built on Amazon Bedrock with AgentCore

50+

AI flows deployed across marketing, customer service, and operations

30–40%

reduction in time-to-launch for new use cases

Overview

About the Customer

A regional telecom operator sought to scale its GenAI initiatives, particularly conversational agents, to improve customer experience and internal productivity. However, the rollout of new use cases was slow, heavily reliant on engineering, and lacked governance. Business teams struggled to experiment or deploy independently, and agent development remained a bottleneck.

The Challenge

Business Challenges

  • Fragmented agent deployment. Each new use case required engineering time, slowing innovation.
  • Lack of governance. No shared standards for roles, approvals, or safety guardrails.
  • Low business autonomy. Non-technical teams couldn't experiment with or manage agents directly.

The Solution

Solution Approach

The telco needed a centralized, secure platform to enable faster agent development, drive standardization, and empower business users to co-create GenAI use cases at scale. To solve this, OBZ deployed its GenAI Studio within the client's AWS environment, providing an enterprise-grade platform for securely building, deploying, and managing AI coworkers.

Key Capabilities: • Low-Code Agent Builder. Create task-owning AI coworkers using prompts, memory, tool access (via MCPs), and performance goals. • Omnichannel Enablement. Launch voice and chat flows from a unified platform. • Command Center. Centrally manage agent roles, workflows, approval flows, and performance metrics. • Guardrails and Evaluations. Maintain control with agent boundaries, safety checks, and LLM evaluations. • Embedded Knowledgebases. Inject enterprise context for intelligent, on-brand responses. • AWS Native Architecture. Deployed fully on Amazon Bedrock, aligned with AgentCore for scale, security, and compliance.

Outcome

Business Outcomes

  • 50+ GenAI flows deployed across marketing, customer service, and operations
  • 30 to 40 percent reduction in time-to-launch for new use cases
  • Transitioned from fragmented one-off deployments to a centralized agentic operating model
  • Enabled non-technical teams to independently build and manage GenAI agents

About OneByZero

OneByZero is a frontier Systems Integrator specialising in AI Coworker design, build, and deployment for regulated enterprises across financial services, telecommunications, and retail. We operate across ASEAN, India, ANZ, and Japan, with a presence in the United States, combining domain expertise in regulated industries with deep AI engineering capability.

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